Princess Cruises Sets New Guinness World Record for Margaritas Sold on Western Caribbean Cruise

Princess Cruises Sets New Guinness World Record for Margaritas Sold on Western Caribbean Cruise

Princess Cruises Sets New Guinness World Record for Margaritas Sold on Western Caribbean Cruise

Princess Cruises made history on National Margarita Day by breaking the Guinness World Record for the most margaritas sold in eight hours. The record-breaking achievement occurred at Cozumel when the Regal Princess operated its seven-day Western Caribbean cruise from Galveston, Texas. The event saw 3,410 handcrafted 24K Margaritas served, which surpasses the previous record of 2,728.

A New Milestone for Princess Cruises

The 24K Margarita, made exclusively with Pantalones Organic Blanco Tequila, is a signature drink that has become immensely popular aboard Princess Cruises. The drink is made with a luxurious mix of Pantalones Organic Tequila, Cointreau, Grand Marnier, and margarita mix, served over ice in a salted-rim glass. This cocktail is now an iconic offering across the fleet, contributing to the celebration of the cruise line’s vibrant and festive atmosphere.

In addition to breaking the record, Princess Cruises celebrated the sale of over 1 million 24K Margaritas, marking a milestone of 1,038,197 margaritas sold from January 1, 2025, through January 7, 2026. The partnership between Princess Cruises and Pantalones Organic Tequila, which began in October 2024, has been a tremendous success, with the 24K Margarita becoming one of the fleet’s most sought-after drinks.

Turning the Regal Princess Into a Floating Fiesta

The event on February 17, 2026, turned the Regal Princess into a floating fiesta, where guests from around the world gathered to raise a glass in celebration of this momentous achievement. Pantalones co-founders Camila and Matthew McConaughey sent a heartfelt message, congratulating the cruise line, its crew, and guests for setting the new record. This video message was met with cheers and applause from everyone on board.

Beyond the margaritas, Princess Cruises has seen great success in its collaboration with Pantalones Organic Tequila. The tequila is available across the fleet in several variations, including Blanco, Reposado, and Añejo. These premium spirits feature in an array of custom cocktails created in partnership with Princess Cruises’ renowned mixologist, Rob Floyd. From the spicy Hot Pants to the sophisticated Pants on Fire, these cocktails add to the guest experience, elevating the onboard offerings.

Elevating the Guest Experience

Princess Cruises’ commitment to offering unique and exceptional experiences has been a key factor in the success of this collaboration. For guests aboard Regal Princess, the record-setting event offered a perfect example of the type of festive atmosphere Princess Cruises is known for. With a drink like the 24K Margarita, it’s clear that Princess Cruises is continually finding new ways to enhance the guest experience.

The milestone also highlights the importance of premium partnerships that create memorable experiences at sea. Guests are not just celebrating a world record; they’re part of an ongoing journey that embraces fun, luxury, and unforgettable moments.

The Impact for Travellers

For those embarking on a Princess Cruises voyage, this milestone means more than just a record-breaking event. It signifies a commitment to delivering fun, memorable experiences with premium, unique offerings that continue to draw guests. The success of the 24K Margarita demonstrates how Princess Cruises has successfully integrated unique local partnerships and crafted a premium cruise experience that resonates with international travellers. As more guests are drawn to the festive spirit of the cruise line, travellers can look forward to an increasingly elevated onboard experience.

A Toast to Record-Breaking Success

The celebration of National Margarita Day aboard Regal Princess which achieved the Guinness World Record for most guests together drinking 2732 margaritas presents everything Princess Cruises which inventive experiences for its customers. The event made history through its Guinness World Record achievement and its more than 1 million 24K Margarita sales which created one of the cruise industry most energetic and thrilling accomplishments. Princess Cruises has established itself as the leading luxury cruise line through its partnership with Pantalones Organic Tequila which creates better experiences for passengers onboard.

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